The Christmas List
Emilio Pucci (Hardcover) by Vanessa Friedman
A new fabulous book out in July!
The Pucci story is a modern epic with its roots in renaissance Italy: the brand’s founder, the Marchese Emilio Pucci di Barsento, was an extraordinary, charismatic aristocrat whose lineage extends back to the 14th century. It is a story of evolution: how a family company grew from one tiny store to an international brand with 47 boutiques worldwide (and a presence in 250 more). And finally, it is a tale of innovation: Pucci was one of the first brands to bear a logo, and a pioneer of diversification into interiors, athletic wear and accessories. It introduced free-moving, lightweight fabrics, pop art prints, and a new color palette into womenswear, and constantly pushed fabric and printing technologies.
Lavishly illustrated with hundreds of photographs, drawings, and candid shots from the family archive, this luxurious XL tome captures the breathtaking elegance and drama of this unique brand. Vanessa Friedman’s evocative text places Emilio’s achievements in the context of fashion history, and provides insight into the remarkable Pucci dynasty.
All books are bound into different original Pucci fabrics, so that fashion aficionados can choose between dozens of different covers..Limited and numbered edition of 10.000 copies; each book is bound in an original Pucci fabric, giving a choice of dozens of different cover prints….Divine !
$126.00 Publisher: TASCHEN America Llc (July 1, 2010) from Amazon.com




